Solution

Salesforce
Salesforce is the enterprise customer relationship platform for sales, service, marketing, and customer data, with Slack as the collaboration layer. Organizations use Salesforce to run Sales Cloud, Service Cloud, Marketing Cloud, and related products, as part of a broader software estate.
All Salesforce customer value stories (93)
Salesforce@
1Password
Data and experience teams at 1Password review customer profiles in Data Cloud rather than in personal files.
Salesforce@
AB InBev
AB InBev asked for a cleaner operating picture of campaign execution. Salesforce is what they run.
Salesforce@
Adidas
Data and experience teams at Adidas review customer profiles in Service Cloud rather than in personal files.
Salesforce@
Ahold Delhaize
Shared Slack workspaces help Ahold Delhaize keep revenue operations honest across teams.
Salesforce@
American Airlines
When pipeline and account data outgrew homegrown tracking, American Airlines brought in Salesforce.
Salesforce@
Asana
Marketers and ops at Asana review campaign execution in Data Cloud rather than in personal files.
Salesforce@
ASML
ASML asked for a cleaner operating picture of campaign execution. Salesforce is what they run.
Salesforce@
Aspen Technology
A Data Cloud rollout at Aspen Technology took revenue operations out of inboxes and into a named queue.
Salesforce@
Axalta
Axalta standardized pipeline and account data on Salesforce instead of keeping parallel copies.
Salesforce@
Beiersdorf
Beiersdorf runs customer data operations on Salesforce so ownership is obvious when work stalls.
Salesforce@
BYD
BYD standardized customer profiles on Salesforce instead of keeping parallel copies.
Salesforce@
Capcom
Salesforce is how Capcom keeps case handling visible to people who have to act on it.
Salesforce@
Cenovus Energy
In Canada, Cenovus Energy relies on Salesforce for customer service operations.
Salesforce@
Citizens Financial
Teams at Citizens Financial moved customer profiles onto Salesforce after local tools started to collide.
Salesforce@
Coca-Cola Europacific Partners
Marketing Cloud became the place Coca-Cola Europacific Partners uses to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
Confluence
Confluence folded Marketing Cloud into revenue operations so sellers and partner managers share one view of pipeline and account data.
Salesforce@
CrowdStrike Falcon
Teams at CrowdStrike Falcon moved pipeline and account data onto Salesforce after local tools started to collide.
Salesforce@
Cushman and Wakefield
Cushman and Wakefield asked for a cleaner operating picture of case handling. Salesforce is what they run.
Salesforce@
Daimler Truck
Data Cloud became the place Daimler Truck uses to route and resolve customer issues with the same record sellers already use.
Salesforce@
Dassault Aviation
In France, Dassault Aviation relies on Salesforce for revenue operations.
Salesforce@
Deloitte
Deloitte runs customer data operations on Salesforce so ownership is obvious when work stalls.
Salesforce@
Dialpad
Information Technology teams at Dialpad treat Salesforce as the working layer for customer data operations.
Salesforce@
Eaton
Eaton standardized customer profiles on Salesforce instead of keeping parallel copies.
Salesforce@
eBay
eBay folded Slack into customer data operations so data and experience teams share one view of customer profiles.
Salesforce@
Enel Americas
Utilities teams at Enel Americas treat Salesforce as the working layer for customer service operations.
Salesforce@
Entegris
Shared Sales Cloud workspaces help Entegris keep lifecycle marketing honest across teams.
Salesforce@
ExxonMobil
ExxonMobil uses Slack to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
Fortune Brands
In the United States, Fortune Brands relies on Salesforce for customer service operations.
Salesforce@
Freshworks
Freshworks uses Sales Cloud to route and resolve customer issues with the same record sellers already use.
Salesforce@
General Motors
General Motors asked for a cleaner operating picture of campaign execution. Salesforce is what they run.
Salesforce@
Gulf Bank
Gulf Bank folded Marketing Cloud into revenue operations so sellers and partner managers share one view of pipeline and account data.
Salesforce@
Handelsbanken
Handelsbanken standardized customer profiles on Salesforce instead of keeping parallel copies.
Salesforce@
Host Hotels
A Data Cloud rollout at Host Hotels took revenue operations out of inboxes and into a named queue.
Salesforce@
Insulet
Teams at Insulet moved campaign execution onto Salesforce after local tools started to collide.
Salesforce@
Jacobs
In the United States, Jacobs relies on Salesforce for revenue operations.
Salesforce@
Jones Lang LaSalle
Jones Lang LaSalle asked for a cleaner operating picture of customer profiles. Salesforce is what they run.
Salesforce@
Kaspersky
Information Technology teams at Kaspersky treat Salesforce as the working layer for lifecycle marketing.
Salesforce@
Leonardo
When campaign execution outgrew homegrown tracking, Leonardo brought in Salesforce.
Salesforce@
Lowe's Companies
Lowe's Companies folded Sales Cloud into revenue operations so sellers and partner managers share one view of pipeline and account data.
Salesforce@
Lupin
Slack became the place Lupin uses to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
Masco
Data Cloud became the place Masco uses to route and resolve customer issues with the same record sellers already use.
Salesforce@
McGraw Hill
A Slack rollout at McGraw Hill took customer service operations out of inboxes and into a named queue.
Salesforce@
Mitsubishi Electric
Industrials teams at Mitsubishi Electric treat Salesforce as the working layer for customer service operations.
Salesforce@
Moderna
Teams at Moderna moved campaign execution onto Salesforce after local tools started to collide.
Salesforce@
Mural
Mural asked for a cleaner operating picture of customer profiles. Salesforce is what they run.
Salesforce@
Nasdaq
Nasdaq uses Data Cloud to run campaigns against a governed audience rather than exported lists.
Salesforce@
Nexi
Nexi uses Sales Cloud to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
Northern Trust
Northern Trust uses Marketing Cloud to keep customer context in one place instead of scattered spreadsheets.
Salesforce@
Novo Nordisk
Novo Nordisk folded Service Cloud into lifecycle marketing so marketers and ops share one view of campaign execution.
Salesforce@
Olam
Olam runs revenue operations on Salesforce so ownership is obvious when work stalls.
Salesforce@
OPPO
Sellers and partner managers at OPPO review pipeline and account data in Sales Cloud rather than in personal files.
Salesforce@
Penske Automotive
Penske Automotive standardized customer profiles on Salesforce instead of keeping parallel copies.
Salesforce@
Phillips 66
Teams at Phillips 66 moved customer profiles onto Salesforce after local tools started to collide.
Salesforce@
Phoenix Contact
Agents and team leads at Phoenix Contact review case handling in Sales Cloud rather than in personal files.
Salesforce@
PPL
Utilities teams at PPL treat Salesforce as the working layer for lifecycle marketing.
Salesforce@
Procter and Gamble
Procter and Gamble runs revenue operations on Salesforce so ownership is obvious when work stalls.
Salesforce@
PTT
Teams at PTT moved case handling onto Salesforce after local tools started to collide.
Salesforce@
Pure Storage
Pure Storage runs lifecycle marketing on Salesforce so ownership is obvious when work stalls.
Salesforce@
Rakuten
In Japan, Rakuten relies on Salesforce for customer service operations.
Salesforce@
Ralph Lauren
Ralph Lauren standardized customer profiles on Salesforce instead of keeping parallel copies.
Salesforce@
Revolut
Revolut uses Sales Cloud to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
RWE
When case handling outgrew homegrown tracking, RWE brought in Salesforce.
Salesforce@
Ryanair
Industrials teams at Ryanair treat Salesforce as the working layer for revenue operations.
Salesforce@
Sanofi
In France, Sanofi relies on Salesforce for lifecycle marketing.
Salesforce@
Seiko Epson
Marketing Cloud sits in the daily path at Seiko Epson, especially for agents and team leads.
Salesforce@
SenseTime
Service Cloud became the place SenseTime uses to keep customer context in one place instead of scattered spreadsheets.
Salesforce@
Shopify
Data Cloud became the place Shopify uses to route and resolve customer issues with the same record sellers already use.
Salesforce@
Simon Property Group
Agents and team leads at Simon Property Group review case handling in Sales Cloud rather than in personal files.
Salesforce@
Smith and Nephew
When campaign execution outgrew homegrown tracking, Smith and Nephew brought in Salesforce.
Salesforce@
Societe Generale
Societe Generale runs customer data operations on Salesforce so ownership is obvious when work stalls.
Salesforce@
Statkraft
Sellers and partner managers at Statkraft review pipeline and account data in Marketing Cloud rather than in personal files.
Salesforce@
StoneX Group
StoneX Group standardized pipeline and account data on Salesforce instead of keeping parallel copies.
Salesforce@
StreamSets
Shared Data Cloud workspaces help StreamSets keep customer data operations honest across teams.
Salesforce@
Subaru
Marketing Cloud sits in the daily path at Subaru, especially for agents and team leads.
Salesforce@
SumUp
SumUp standardized case handling on Salesforce instead of keeping parallel copies.
Salesforce@
SUSE
Salesforce is how SUSE keeps pipeline and account data visible to people who have to act on it.
Salesforce@
Takeda
In Japan, Takeda relies on Salesforce for customer data operations.
Salesforce@
TC Energy
TC Energy uses Marketing Cloud to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
Tealium
Slack sits in the daily path at Tealium, especially for agents and team leads.
Salesforce@
The Trade Desk
The Trade Desk uses Data Cloud to run campaigns against a governed audience rather than exported lists.
Salesforce@
Tohoku Electric Power Network
Slack became the place Tohoku Electric Power Network uses to stitch identities so service, sales, and marketing share a working profile.
Salesforce@
Tokyo Electron
A Slack rollout at Tokyo Electron took lifecycle marketing out of inboxes and into a named queue.
Salesforce@
Tractor Supply
Tractor Supply runs customer data operations on Salesforce so ownership is obvious when work stalls.
Salesforce@
Travis CI
Slack became the place Travis CI uses to keep customer context in one place instead of scattered spreadsheets.
Salesforce@
Truist
Truist standardized pipeline and account data on Salesforce instead of keeping parallel copies.
Salesforce@
United States Steel
Salesforce is how United States Steel keeps case handling visible to people who have to act on it.
Salesforce@
US Foods
Consumer Staples teams at US Foods treat Salesforce as the working layer for revenue operations.
Salesforce@
Walmart
In the United States, Walmart relies on Salesforce for customer data operations.
Salesforce@
Wayfair
Consumer Discretionary teams at Wayfair treat Salesforce as the working layer for customer data operations.
Salesforce@
Waymo
When campaign execution outgrew homegrown tracking, Waymo brought in Salesforce.
Salesforce@
Webex
Teams at Webex moved case handling onto Salesforce after local tools started to collide.
Salesforce@
Williams-Sonoma
Consumer Discretionary teams at Williams-Sonoma treat Salesforce as the working layer for revenue operations.
Salesforce@
Zoox
Data and experience teams at Zoox review customer profiles in Data Cloud rather than in personal files.