Story
DocuSign
Alibaba GroupAlibaba Group Standardizes Cross-team Delivery on DocuSign
Alibaba Group, a consumer discretionary organization in China, uses CLM from DocuSign to support program management for project and operations leads.
CLM sits in the daily path at Alibaba Group, especially for project and operations leads.
“Alibaba Group is based in China and runs consumer discretionary operations at a scale where cross-team delivery cannot live in side channels.”
“Project and operations leads were reconciling competing copies of the same work, which slowed program management and hid who owned the next step.”
Independent write-up. Figures come from public sources or are illustrative.
Value results
| Category | Value result |
|---|---|
| Capability | Program management stays visible to adjacent teams through CLM |
| Capability | Project and operations leads work from the same CLM record for cross-team delivery |
| Capability | Cross-team delivery can be reviewed without waiting on a personal export |
Story
Alibaba Group is based in China and runs consumer discretionary operations at a scale where cross-team delivery cannot live in side channels. Project and operations leads were reconciling competing copies of the same work, which slowed program management and hid who owned the next step.
The company runs program management on DocuSign, with CLM as the product project and operations leads actually open. DocuSign provides electronic agreement software so organizations can prepare, sign, and manage contracts without paper routing. For Alibaba Group, that means project and operations leads can open one workflow, see cross-team delivery, and let neighboring teams join without inventing a parallel stack.
Public materials confirm the companies and products. They do not always publish a single verified KPI for this pairing, so the outcome here is operational: clearer ownership, fewer stalled handoffs, and a shared record for cross-team delivery.
