Story
monday.com
Red BullRed Bull Standardizes Distributed Meetings on monday.com
Red Bull, a consumer staples organization in Austria, uses monday CRM from monday.com to support hybrid collaboration for employees and partners.
Value results
| Category | Value result |
|---|---|
| Productivity | Fewer stalled items because distributed meetings has a clear owner |
| Risk and compliance | monday CRM is the governed place employees and partners use for hybrid collaboration |
| Capability | New joiners can see how hybrid collaboration actually runs |
Story
Consumer Staples work at Red Bull spans more than one site, even when headquarters sits in Austria. Distributed meetings was splitting across regional habits. Employees and partners asked for a shared way to run hybrid collaboration without freezing local judgment.
monday.com (monday CRM) is what they standardized on. monday.com is a Work OS used to build workflows for projects, CRM, development, and service on a visual board model. Red Bull uses it as the system of record for distributed meetings, with employees and partners as the primary operators and other groups coming in through the same queue.
Leaders get a picture they can actually walk. Teams get fewer mystery statuses. The story is about operating change, not an unpublished percentage.
