Customer

Rakuten
Rakuten Group, Inc. is a global technology leader, founded in Tokyo in 1997 as an online marketplace, that has expanded to offer services in e-commerce, fintech, digital content, and communications to 2 billion members worldwide. With over 30,000 employees and operations in 30 countries and regions, the companyβs diverse portfolio includes e-commerce (Rakuten Ichiba, Rakuten Books), card & payments, life & leisure support, communications & energy & mobile, investment, sports, digital contents, and telecommunications.
All Rakuten customer value stories
Anthropic@
Rakuten
79% reduction in time to market (from 24 to 5 days) and 99.9% accuracy on complex code modifications with sustained autonomous coding sessions.
New Relic@
Rakuten
Rakuten standardized application health on New Relic instead of keeping parallel copies.
Zoom@
Rakuten
When institutional knowledge outgrew homegrown tracking, Rakuten brought in Zoom.
Palantir@
Rakuten
A Apollo rollout at Rakuten took enterprise reporting out of inboxes and into a named queue.
Atlassian@
Rakuten
Shared Bitbucket workspaces help Rakuten keep agreement management honest across teams.
F5@
Rakuten
Rakuten uses Shape Security to serve sites and APIs from a global edge instead of a single origin under load.
Freshworks@
Rakuten
Rakuten folded Freshdesk into product communications so product and growth teams share one view of customer messaging.
BMC@
Rakuten
BMC is how Rakuten keeps IT service requests visible to people who have to act on it.
OpenAI@
Rakuten
Rakuten runs operations automation on OpenAI so ownership is obvious when work stalls.
ServiceNow@
Rakuten
Information Technology teams at Rakuten treat ServiceNow as the working layer for shared services.
Salesforce@
Rakuten
In Japan, Rakuten relies on Salesforce for customer service operations.
UiPath@
Rakuten
In Japan, Rakuten relies on UiPath for shared services.