Customer
Playtika
Playtika is a communication services organization based in Israel. Operating teams there use enterprise software to run customer, data, and internal processes.
All Playtika customer value stories
AWS@Playtika
Communication Services teams at Playtika treat AWS as the working layer for data platform operations.
Pega@Playtika
When IT service requests outgrew homegrown tracking, Playtika brought in Pega.
SAS@Playtika
When feature pipelines outgrew homegrown tracking, Playtika brought in SAS.
Snowflake@Playtika
A Unistore rollout at Playtika took enterprise reporting out of inboxes and into a named queue.
Dataiku@Playtika
Playtika standardized feature pipelines on Dataiku instead of keeping parallel copies.
Qlik@Playtika
Shared Qlik Answers workspaces help Playtika keep applied machine learning honest across teams.
Genesys@Playtika
Product and growth teams at Playtika review customer messaging in Predictive Engagement rather than in personal files.
Dropbox@Playtika
Playtika runs documentation on Dropbox so ownership is obvious when work stalls.
ADP@Playtika
Playtika asked for a cleaner operating picture of payroll processing. ADP is what they run.
Coupa@Playtika
A Community.ai rollout at Playtika took order to cash out of inboxes and into a named queue.