Story
Proofpoint
The Trade DeskThe Trade Desk Runs Identity Operations with Proofpoint
The Trade Desk, a communication services organization in the United States, uses Isolation from Proofpoint to support identity operations for IAM and helpdesk.
Value results
| Category | Value result |
|---|---|
| Capability | Access control can be reviewed without waiting on a personal export |
| Capability | Named workflow replaces ad hoc routing for access control |
| Capability | Identity operations stays visible to adjacent teams through Isolation |
Story
The Trade Desk grew access control faster than the local tools around it. From the United States, communication services teams still had to serve customers and internal partners who expected a straight answer. IAM and helpdesk were the ones stitching the picture together by hand.
Rolling out Isolation put identity operations on Proofpoint. Proofpoint focuses on human-centric cybersecurity, especially email threat protection, data loss prevention, and awareness training. The Trade Desk keeps the product in the path where work already happens, so IAM and helpdesk do not context-switch into a graveyard system used only for audits.
The visible result is steadier identity operations. Access control is easier to inspect, and adjacent groups can join IAM and helpdesk without a guided tour of someone's desktop.
