Story
Salesforce
SUSESUSE Runs Revenue Operations with Salesforce
SUSE, an information technology organization in Germany, uses Slack from Salesforce to support revenue operations for sellers and partner managers.
Value results
| Category | Value result |
|---|---|
| Revenue | Revenue operations stays visible to adjacent teams through Slack |
| Capability | Pipeline and account data can be reviewed without waiting on a personal export |
| Capability | Named workflow replaces ad hoc routing for pipeline and account data |
Story
SUSE grew pipeline and account data faster than the local tools around it. From Germany, information technology teams still had to serve customers and internal partners who expected a straight answer. Sellers and partner managers were the ones stitching the picture together by hand.
Rolling out Slack put revenue operations on Salesforce. Salesforce is the enterprise customer relationship platform for sales, service, marketing, and customer data, with Slack as the collaboration layer. SUSE keeps the product in the path where work already happens, so sellers and partner managers do not context-switch into a graveyard system used only for audits.
The visible result is steadier revenue operations. Pipeline and account data is easier to inspect, and adjacent groups can join sellers and partner managers without a guided tour of someone's desktop.
