Story
How REI Runs Platform Operations on Azure OpenAI
REI, a consumer discretionary organization in the United States, uses Azure OpenAI from Microsoft Azure to support platform operations for infrastructure and application teams.
Value results
| Category | Value result |
|---|---|
| Productivity | Fewer stalled items because cloud landing zones has a clear owner |
| Productivity | Handoffs in platform operations sit in a shared queue instead of a mailbox trail |
| Capability | New joiners can see how platform operations actually runs |
Story
REI is based in the United States and runs consumer discretionary operations at a scale where cloud landing zones cannot live in side channels. Infrastructure and application teams were reconciling competing copies of the same work, which slowed platform operations and hid who owned the next step.
The company runs platform operations on Microsoft Azure, with Azure OpenAI as the product infrastructure and application teams actually open. Microsoft Azure is a public cloud platform for infrastructure, data, AI, and application services used by enterprises to host and modernize workloads. For REI, that means infrastructure and application teams can open one workflow, see cloud landing zones, and let neighboring teams join without inventing a parallel stack.
Public materials confirm the companies and products. They do not always publish a single verified KPI for this pairing, so the outcome here is operational: clearer ownership, fewer stalled handoffs, and a shared record for cloud landing zones.