Story
How Bristol Myers Squibb Runs Care Delivery on Veeva CRM
Bristol Myers Squibb, a health care organization in the United States, uses Veeva CRM from Veeva to support care delivery for clinicians and HIM.
Value results
| Category | Value result |
|---|---|
| Capability | Clinicians and HIM work from the same Veeva CRM record for clinical records |
| Capability | Clinical records can be reviewed without waiting on a personal export |
| Capability | Named workflow replaces ad hoc routing for clinical records |
Story
Health Care work at Bristol Myers Squibb spans more than one site, even when headquarters sits in the United States. Clinical records was splitting across regional habits. Clinicians and HIM asked for a shared way to run care delivery without freezing local judgment.
Veeva (Veeva CRM) is what they standardized on. Veeva provides cloud software for life sciences, covering clinical, quality, commercial, and regulatory content on Vault. Bristol Myers Squibb uses it as the system of record for clinical records, with clinicians and HIM as the primary operators and other groups coming in through the same queue.
Leaders get a picture they can actually walk. Teams get fewer mystery statuses. The story is about operating change, not an unpublished percentage.