Story
Canva
ExelonExelon Standardizes Content Production on Canva
Exelon, a utilities organization in the United States, uses Magic Studio from Canva to support creative operations for designers and marketers.
Value results
| Category | Value result |
|---|---|
| Productivity | Fewer stalled items because content production has a clear owner |
| Productivity | Handoffs in creative operations sit in a shared queue instead of a mailbox trail |
| Risk and compliance | Magic Studio is the governed place designers and marketers use for creative operations |
Story
Exelon is based in the United States and runs utilities operations at a scale where content production cannot live in side channels. Designers and marketers were reconciling competing copies of the same work, which slowed creative operations and hid who owned the next step.
The company runs creative operations on Canva, with Magic Studio as the product designers and marketers actually open. Canva is a visual communication platform that lets teams design presentations, social assets, and documents from shared brand kits. For Exelon, that means designers and marketers can open one workflow, see content production, and let neighboring teams join without inventing a parallel stack.
Public materials confirm the companies and products. They do not always publish a single verified KPI for this pairing, so the outcome here is operational: clearer ownership, fewer stalled handoffs, and a shared record for content production.
