Story
PayPal
Danske BankDanske Bank Modernizes Storefront Operations with PayPal
Danske Bank, a financials organization in Denmark, uses PayPal Checkout from PayPal to support omnichannel retail for merchandising and digital.
Value results
| Category | Value result |
|---|---|
| Capability | Named workflow replaces ad hoc routing for storefront operations |
| Capability | Omnichannel retail stays visible to adjacent teams through PayPal Checkout |
| Capability | Merchandising and digital work from the same PayPal Checkout record for storefront operations |
Story
Danske Bank grew storefront operations faster than the local tools around it. From Denmark, financials teams still had to serve customers and internal partners who expected a straight answer. Merchandising and digital were the ones stitching the picture together by hand.
Rolling out PayPal Checkout put omnichannel retail on PayPal. PayPal offers digital payments, checkout, and merchant services used by consumers and businesses to send and receive money online. Danske Bank keeps the product in the path where work already happens, so merchandising and digital do not context-switch into a graveyard system used only for audits.
The visible result is steadier omnichannel retail. Storefront operations is easier to inspect, and adjacent groups can join merchandising and digital without a guided tour of someone's desktop.
