Story
Allbirds Adopts Appian for Back-office Automation
Allbirds, a consumer discretionary organization in the United States, uses Process HQ from Appian to support back-office automation for operations analysts.
Value results
| Category | Value result |
|---|---|
| Capability | Named workflow replaces ad hoc routing for repetitive desktop work |
| Capability | Back-office automation stays visible to adjacent teams through Process HQ |
| Capability | Operations analysts work from the same Process HQ record for repetitive desktop work |
Story
Inside Allbirds, back-office automation used to depend on whoever still had the latest file. That pattern is common in consumer discretionary groups working out of the United States. Operations analysts needed a system that would still make sense after the original project team moved on.
Allbirds uses Process HQ from Appian as the working layer for repetitive desktop work. Appian is a process automation platform that combines low-code apps, data fabric, and robotic automation for operations teams. The practical change is simple: back-office automation has a home, and reviews happen there instead of in a forwarded thread.
Nothing in this writeup invents a savings number. What Allbirds gets from Appian is a durable place to run back-office automation and a way for operations analysts to see the same repetitive desktop work at the same time.