CoachHub's accelerated success through HubSpot integration

CoachHub, a leading talent development platform, has experienced hypergrowth by leveraging the full suite of HubSpot's marketing, sales, service, and operations tools. Since joining the "HubSpot for Startups" program in 2018, CoachHub has transformed its approach to sales and marketing, resulting in impressive gains. With over 500 internal users actively engaged with HubSpot tools, the company has streamlined processes and fostered better communication between teams, contributing to its market leadership in Europe after acquiring MoovOne in 2021.

Senior Marketing Operations Manager at CoachHub, Daniel Foulkes Leon, highlights the platform's straightforward yet powerful capabilities. HubSpot's user-friendly interface and simple setup allowed for easy integration, enabling the company to prioritize work and automation effectively. The ability to enrich sales data with marketing activities has fostered a collaborative environment, breaking down silos and enabling teams to work in unison. This collaborative approach has enhanced lead transfer processes and improved overall organizational understanding.

CoachHub has significantly expanded its marketing activities by implementing end-to-end tracking and custom form fields. This enhanced visibility into contacts and deals has enabled the company to create precise reports on marketing activities and optimize campaign planning. The company also leverages HubSpot landing pages, emails, and templates to empower its sales team and field marketers, resulting in greater dynamism and reduced waiting times.

By utilizing HubSpot's comprehensive suite of tools, CoachHub has achieved remarkable results:

• Expanded Coaching Network: Increased the number of certified coaches to 3,500, a 3,400% increase.

• Secured Funding: Successfully secured $330 million in financing.

• Improved Sales and Marketing Alignment: Enhanced collaboration between sales and marketing teams, leading to a more unified and effective approach.

• Enhanced Data-Driven Decision Making: Gained better visibility into marketing activities and their impact on sales, enabling more informed decision-making.

• Streamlined Operations: Automated internal processes and improved data quality using Operations Hub tools.